GOOGLE AD GRANT FAQS
What is the Google Ad Grant?
The Google Ad Grant is a $10,000/mo in-kind donation that Google gives to nonprofits for online advertising. Ads are displayed on Google.com to help nonprofits promote their mission, events, fundraisers and more.
How does the Google Ad Grant work?
The Google Ad Grant is just like online advertising. Ads are displayed on Google.com and each time an individual searches for terms related to your nonprofit, the ad appears at the top of the page. If your nonprofit qualifies for the grant, you will receive a $10,000 advertising credit for Google Ads each month.
What if my nonprofit does not meet Google’s ad grant requirements?
At MISSION:MORE, we offer suggestions that can enhance the quality of your website and will work with you to meet requirements.